Issa SalemBeyond the PaywallAccording to Digiday Research’s survey, out of 315 publishers, about 46% stated that their main focus was increasing subscriptions.3 min read·Dec 9, 2020----
Issa SalemYoutube vs. TelevisionThe importance of selecting the right medium is something the marketing team at Ford were certainly mindful of when they released their…3 min read·Dec 5, 2020----
Issa SalemAlexa: Disruptive to Our Children’s FutureBy 2021, there will be almost as many voice activated virtual assistants as people, according to research firm, Ovum.3 min read·Nov 15, 2020----
Issa SalemBeyonce: A Visual ArtistMentions of her ‘Bey-ness’ were reaching 500,000 to 1.2 million on Twitter, iTunes crashed from the frantic downloads and 80,000 copies…3 min read·Oct 30, 2020----
Issa SalemPublisher or Platform: Medium’s Identity CrisisThroughout the company’s varying lifecycle since its launch in 2012, Evan Williams’ Medium has subtly yet impactfully transformed its…4 min read·Sep 26, 2020----
Issa SaleminThe StartupWhat if One Day, We Weren’t Allowed to Make Our Own Decisions?Life as we know it10 min read·Oct 21, 2019----
Issa SaleminThe StartupHow Unfollowing Instagram Accounts Affected My AnxietyStart Unfollowing9 min read·Sep 24, 2019----
Issa SaleminThe StartupIf You’re a Fresh Graduate, This Might Sound FamiliarA study guide of how to handle this part of your life.10 min read·Jul 23, 2019----
Issa SalemThe customer isn’t always right.As we begin working in any type of industry whether it be service, entertainment or leisure, more often than not we find ourselves…6 min read·Apr 1, 2017----